Month 1
GA
Traffic
Traffic Vs. previous year
Sessions
% difference YOY
Organic Sessions Vs. previous year
% difference YOY
Transactions
Vs. previous year
Goal
% difference YOY
Organic User Behaviour
Bounce Rate
% difference YOY
Pages/Session
% difference YOY
No. of Landing Pages
% difference YOY
Avg. Session Duration
% difference YOY
No. of Queries
% difference YOY GSC
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Organic sessions Vs. previous year GRAPH
Search engine breakdown
Organic traffic by search engine vs. previous year
Source | Sessions | % Δ | Pages/Session | % Δ | Users | % Δ
google
Bing
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Organic Breakdown
Organic traffic sources GRAPH
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Top organic landing pages
Landing Pages | Sessions
Which devices drive organic traffic? PIE CHART device + metric %
New vs. returning organic users PIE CHART User type + metric %
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Channel Breakdown
Total traffic by channel Chart
Paid Search
Display
Direct
Referral
Organic Search
(Other)
Email
Social
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Total traffic by channel vs. previous year 10 results
Default Channel Grouping | Sessions | % Δ
Engagement metrics by channel 10 results
Default Channel Grouping | Pages/Session | Avg. Session Duration | Bounce rate
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Data taken from Google Search Console
Clicks From Search Query
Query | Clicks
______________________________
Branded | Clicks
Non-Brand | Clicks
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Spreadsheet
Month1 Month2 Month3
Search Engine Visits
Direct / None
CPC
Referral
Google Organic
Yahoo Organic
Bing Organic
Total Organic
Estimated Non Brand
Rankings
1st Place
Top 10
Top 20
Top 30
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Ranking report Per country
KW Month1 Month2 Month3